B2B Applications Of Photo Book Software For business , Photo Labs

When print shops and photo labs expand their service offerings to include personalized photo products, like photo books, the first market that comes to mind is the consumer market. After all, the individual consumer has driven the huge growth in this market for the past several years. But some print shops are discovering the largely untapped business-to-business opportunities that photo books and photo products are beginning to penetrate. When considering purchasing photo book software for photo labs, it would be wise to consider the B2B consumer.
Photo books allow businesses to effectively showcase both their products and themselves, and a professional quality photo book can be an unobtrusive sales tool. Given as a gift to a potential client or partner, the photo book makes a powerful visual statement in lieu of a meeting or presentation.Picstoprint Photo Book Software For business
Photo books can also be distributed at trade shows or conferences, and command high visibility and memorability. A business may choose to print both hardcover and softcover versions of their book, for different distribution methods.
A business may also use photo books not just as portfolio pieces, but as introductions to the organization. A photo book can present an attractive overview of the company, employees, products, and services. Placing the books in waiting rooms and conference areas for guests to peruse is a sophisticated way to share more information about the organization.
Some businesses use a photo book to showcase just a particular product or service. When a presentation or demonstration isn’t possible, a photo book is an engaging way to make a statement about a flagship offering.
Businesses are finding that it is easier and less expensive than they imagined to create custom photo books, and, once the book is created, it can be easily reprinted on demand, or updated and reprinted as desired. They are an excellent investment for the business sector.
When a print shop or photo lab seeks to best serve the business customer, the most important consideration is which photo book software for commercial printers they want to adopt. PicsToPrint is an excellent choice for the print shop working with a business customer, due to it’s ease of use, high quality templates and images, and flexibility to adapt to changing business needs. And print shop owners and employees will also appreciate the simplicity of use, compatibility with current processes, and low upfront investment represented by PicsToPrint software. And the low upfront cost is another benefit to both business and consumer customers, as it encourages exploration and adoption.
These are just some ways that the business user is currently using custom photo products; with PicsToPrint, encourage them to also experiment with calendars, collages, and more. The possibilities are endless!

Picstoprint Photo Book Software For business.

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Photo Book Software For Commercial Printers

Commercial printers must continually evolve their business and pursue new markets in order to be successful, and many print shops are increasingly focusing on customized digital photography products. Consumer demand for personalized photo products is high and projected to keep growing into the foreseeable future. Photo books are gaining in popularity, as people are searching for new ways to showcase their personal photos, and want to design their own photo books. Annual growth in the industry is projected to be 23.5 percent through 2014, and InfoTrends reports that these products commonly return a 40 to 50 percent margin for printers. photo book software for print shops
As print shops and photo labs seek to expand into this profitable market, they are met with an array of software options to choose from. The best photo book software for commercial printers is one that not only works well for the professional printer, but also for the amateur consumer who is designing the book. Research shows that customers prefer to design projects on their home computer and then upload the finished project, as opposed to uploading their photos to a website. And people with low-speed internet connections can’t use online service providers at all. However, online reviewers frequently complain about problems and glitches in the finished product that don’t exist in the consumer-facing designs, so the project must transfer seamlessly. Print shops and photo labs need a single, end-to-end solution.
PicsToPrint is an excellent choice in photo book software for commercial printers. PicsToPrint works the way that customers prefer; they design their photo book on their home computer, and then send the finished project file to the print shop for printing. And it eliminates the problems and glitches that can creep into the file transfer process. PicsToPrint can even work seamlessly offline, for customers without high-speed connections.
And PicsToPrint is a great solution for print shops and photo labs as well. It is simple to use, inexpensive, and integrates easily into existing systems and workflows. The many options for custom photo products offered by PicsToPrint allows professional print shops to showcase high-margin options to consumers, at many times the retail price of simply printing photographs. Finally, PicsToPrint even allows print shops to design and distribute their own unique templates and graphics within the existing interface, to increase product offerings over time.
When looking to purchase software in order to grow a custom photo book printing business, a professional printer need look no further than PicsToPrint. It offers the services and options that are in high demand, in a way that consumers prefer, with results that everyone can be proud of.

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